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International Trademark Association (INTA) Regional Office case study: Singapore

In this wide-ranging interview with Seth Hayes, INTA’s Chief Representative for Asia Pacific (based in Singapore), he outlines the vital importance of intellectual property and trademarks to a healthy international trading and business relations environment, discusses how INTA has dealt with the challenges raised by Covid-19, and also explains how Singapore’s excellence in business law and intellectual property protection issues helped to sway INTA’s decision to set up a strategic regional office here in 2016.

https://www.visitsingapore.com/mice/en/bulletin-board/inta-protecting-trademarks-to-drive-innovation-economic-growth/overview/

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